HomeCo: Jindalee

Creative: Signage Design

and CX Improvement

Overview

HMC Capital engaged Disrupt to review the Customer Experience for a children’s playpark area at their HomeCo. Jindalee site. We worked with Indigenous design agency Blaklash to create the Yagara Djarra Learning Ground which helped children to engage with Indigenous language native to the area and local wildlife.

Scope

• Conceptual creation of ‘habitats’ within the playpark with interaction points and clear signage encouraging children to engage in an activity associated with a specific native animal and learn Indigenous names
• Creation of artwork inspired by Blaklash

Project Outcome

An engaging playpark experience for children across a range of age groups that fosters a connection to Indigenous culture and language local to Jindalee.